Manufacturer

CarePoints®

ScriptGuide®

Improve Patient Outcomes While Driving Market Share
For Your Brand

If you could reach patients as soon as they pick up their prescription at a pharmacy, what would you say? Our CarePoints patient messaging system can provide you the access to communicate and educate patients at the point of sale in real time when they are most likely to be making decisions about their health needs. CarePoints messaging provides prescription drug (Rx) and consumer packaged goods (OTC) manufacturers with a connection to consumers they may not have had access to otherwise.

Just think of the endless communication opportunities:

• Send a strong patient-centric compliance message that is personalized and customized to the patient behavior
• Educate the patient on their condition and their medication
• Send a message to patients who may benefit from adjunctive Rx therapy
• Where appropriate, discuss alternative therapies which represent "good medicine" to enhance patient outcomes
• Reach a broad audience with simple brand awareness messaging, similar to traditional DTC campaigns, but more specifically targeted
• Identify "lapsed users"...those patients who've fallen off therapy

CarePoints messaging allows you to choose exactly who you want to target while never compromising patient privacy. In fact, CarePoints messaging is fully compliant with the privacy protection requirements found in the Health Insurance Portability and Accountability Act of 1996 (HIPAA).

Just how good is your message?
This proven execution can deliver 400% or greater returns on your investment (ROI)...and LDM can print Medication Guides, Prescribing Information (PI), Patient Prescribing Information (PPI), or a Brief Summary on an additional page(s) as needed. Our CarePoints patient communication program can make a difference for you! There’s no better time to begin messaging patients than right now!